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Want To Win The Retention Battle?
This Annual Conference Program Is For You!
April 30-May 1
Saratoga Springs, NY
Learn how to transform your workplace culture from turnover to sutstained growth by attending this keynote session.
“Creating a KEEPing Culture – Winning the Retention Battle” is a transformative presentation that reveals how to build an organizational culture where team members choose to stay and thrive. Through the innovative KEEPing Culture framework – focusing on Knowledge, Empowerment, Engagement, and Partnership – leaders learn to forge lasting connections with their teams that go beyond traditional retention strategies.
Join Home Care Pulse Founder Aaron Marcum as he introduces the powerful methodology of the KEEP Communication Process, demonstrating how this strengths-based approach creates authentic alignment and deepens team engagement. Participants will discover practical strategies to reduce turnover and enhance job satisfaction by building a culture that naturally attracts and retains top talent.
Other Annual Conference highlights include:
- Will AI Transform Healthcare?
- Major Directions & Roles for HCBS in the Evolving Health Care System
- Closing the Generational Gap
- Update From The National Alliance for Care at Home
Register here!
About the speaker:
Aaron Marcum, Author, Thriving Entrepreneur, In-Home Care Industry Visionary, Trailblazer Positive Psychology
Aaron's entrepreneurial journey began in home care, starting his first home care agency in 2022. In 2008, Aaron identified the need for data, specifically satisfaction and performance data, founding Home Care Pulse in 2008. During his 12-years leading Home Care Pulse, Aaron founded the Best of Home Care® awards and the Home Care Benchmarking Study®, each of which have been instrumental in elevating the home care industry. He and his team established new quality standards, revolutionizing the landscape for an entire industry.
After exiting Home Care Pulse in 2020, Aaron became an investor (he is also a home care owner) and an executive coach, specializing in the home care space. Due to his passion for helping home care entrepreneurs find personal and professional thriving, Aaron applied and was accepted into the prestigious Master in Applied Positive Psychology from the University of Pennsylvania (UPenn), where he studied under the top psychologist of the past decade, Dr.
Martin Seligman, also known as the father of positive psychology. It was through this life- changing program that Aaron discovered his calling to help home care entrepreneurs grow their thinking, keep their best people, accelerate their growth, and transform their personal and professional lives.
Recently, Aaron finished his new #1 Amazon Best Selling book, “EntreThrive – The
Entrepreneurs Eight Laws to Accelerate Financial Freedom While Creating The Good Life.”
Aaron’s unique expertise as a sought-after speaker, best-selling author on the topic of entrepreneurial well-being, savvy home care entrepreneur, certified executive coach, Masters in Applied Positive Psychology, current owner of a home care business, and founder of Home Care Pulse; has given him a powerful skillset geared towards guiding home care entrepreneurs towards greater happiness in business and life.
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